New Products

(5 Count) Designed in conjunction with the Secret Lures™ 3.7 Stupid Tube, the Stupid Tube™ Head serves as a weedless fishing system. Anglers use th...

(6 count) The Stupid Craw is the first lure of it’s kind designed specifically for our Stupid Style rigging method. It has a realistic crawfish pro...

6” in length, 4 worms per pack. New revised and improved version of our previous hollow model bass worm.New material, now with solid body, new scen...

There is something special about swimbait fishing. The problem, however, is that everything just seems to be so big. What about a swimbait for ever...

This is a new in the box Black Label Balsa - Battle Toad - Custom Balsa Topwater Plopper. It weighs 1/2 oz. and has  a body length of 2 1/2". The B...

Introducing our Micro EWG Hooks, crafted with precision from high-quality carbon steel to elevate your finesse fishing game. Available in sizes 8 a...

Introducing the Hillbilly Plop, an ultra-compact 1.4" micro plopper propeller bait that punches well above its size class. Weighing in at just 5.8g...

Introducing the "Writing Spider" – 1-inch soft plastic marvels that redefine creek fishing. Crafted from durable floating plastic, these spiders ar...

Introducing "The MOON Shiner," a 1.5" hard sinking jerk bait weighing in at 3.2g that'll light up your fishing game like a full moon over the Appal...

Introducing the "Appalachian Stoner" – a game-changer for creek anglers! Our 1.4-inch soft plastic stonefly larvae, meticulously crafted for the ul...

Introducing our Micro Cheburashka Tungsten Sinkers – Your Secret Weapon for Ultra-Finesse Fishing:- Crafted in 1/32oz and 1/64oz sizes, our sinkers...

Introducing our Tungsten Micro Bullet Weights, available in 1/32oz and 1/16oz sizes. These precision-engineered weights are perfect for finesse fis...